The annual Twitter Trends 2022 report is a comprehensive analysis of the latest trends and conversational topics. The report, authored by veteran researcher Lisa Cowie, draws on a database of billions of Tweets to provide a detailed look at what's going on in the world of social media. With the report, marketers can be sure to make the most of their tweet efforts.
"The Fan-Built World" is a trend that's taken Twitter by storm. Fans are creating their own version of fictional worlds, primarily using avatars. In addition, collectibles and fashion are also a growing trend. This means that brands can expect to gain access to a digital community of fans in the years to come.
Financial opportunities are a huge topic of conversation on Twitter, and a growing number of consumers are looking for help from brands to make a difference. For example, an Iranian crypto entrepreneur paid $2.9 million for ownership of one of his tweets.
One of the most talked about trends is cryptocurrency. Aside from the hype around its underlying technology, its popularity is likely due to its intriguing design. According to a study, the average person is likely to see a video on Twitter twice as often as they'd on premium platforms.
The emergence of non-fungible tokens has opened the door to a broader variety of finance. Whether you're talking about passive income, decentralized finance, or rebalancing, this is an opportunity for companies to launch new products and services. It's important to remember, though, that financial options are available to everyone.
The Great Restoration is another big trend on Twitter. This is a movement that stresses psychological wellbeing, as well as the importance of sustainable living. Consumers want to have real-world connections with the companies they do business with. They also want to see their favorite brands doing their part to improve the world, as well as working together to tackle problems.
The "#DeFi" is the Twitter equivalent of the "miracle of the blinds." The aforementioned term refers to the fact that a large cluster of active users are discussing a topic. When it comes to Twitter, the best way to get involved is to start a conversation.
Another big trend is "FinTwit." A new hashtag, #FinTwit is gaining momentum. It's a combination of entertainment, openness and social interaction that makes the most of Twitter's community of finance enthusiasts. Users have already seen over 75 percent growth on the hashtag, with the most popular tweets related to financial opportunities, financial education and other financial and financial-related discussions.
The Twitter Trends 2022 report is a valuable tool for any marketer looking to get the most from their tweets in the years to come. By learning about what users love, businesses can surprise them with more ways to connect. To learn more about the report, you can sign up for a free email subscription. Besides the big trends, the report also includes a breakdown of the topics that are getting the most attention. You'll also find notes on the relative growth in tweet activity.