Quora is a social networking site that allows users to ask and answer questions. It is also a great way to connect with other people and experts in a variety of different industries. By asking and answering questions, you will gain exposure, create thought leadership, and drive traffic to your website.
In order to be successful on Quora, you must be able to find the right questions and then answer them in a meaningful way. The more questions you answer, the more likely you are to get a lot of views and upvotes. Also, the more upvotes you receive, the more likely you are to move up in the answer ranking.
You can start by searching for topics that you would like to learn more about. To do this, simply type the keyword you want to explore into the search bar. If you see a topic you are interested in, you can click "follow" to keep up with the discussion.
Once you've decided on a topic, you can use the filter function to narrow down your results. Once you have a list of topics you are interested in, you can start using Quora to research them.
To help you find good topics to follow, you can set up your email notifications and track the number of upvotes and comments you get. You can even create a Quora tracking sheet as a Google spreadsheet. This will allow you to track everything about your questions and answers. You can audit it weekly, monthly, or yearly.
When it comes to selecting topics, you should choose the ones that are most relevant to your industry. For example, if you run a local bakery, you can use Quora to position yourself as an expert in the baking industry. That way, you can provide valuable insights to those in the industry, while also establishing your credibility.
Besides being able to answer questions, you can also create campaigns to promote your own content. By creating a campaign, you can add your own name and credentials to the question, as well as links to your main social accounts, blog, or website. And if you want, you can also tag other users to participate in your answer thread.
You can also track the impact of your answers. This can give you a better understanding of your marketing strategy. With the Quora tracking sheet, you can see how many upvotes and comments you receive, as well as how many people clicked on your link. Your answers can also be saved to drafts for later posting. You can add images and links to your bio and main social profiles, and you can tag other users to share your answers.
Another useful tool for Quora marketers is the ability to request community reviews. These can include links to your website, testimonials from your customers, and social proof. They can be added to your profile so that others can make an informed decision about whether to invest in your company.