Quora is a social networking site that allows users to ask
and answer questions. It is also a great way to connect with other people and
experts in a variety of different industries. By asking and answering
questions, you will gain exposure, create thought leadership, and drive traffic
to your website.
In order to be successful on Quora, you must be able to find
the right questions and then answer them in a meaningful way. The more
questions you answer, the more likely you are to get a lot of views and
upvotes. Also, the more upvotes you receive, the more likely you are to move up
in the answer ranking.
You can start by searching for topics that you would like to
learn more about. To do this, simply type the keyword you want to explore into
the search bar. If you see a topic you are interested in, you can click
"follow" to keep up with the discussion.
Once you've decided on a topic, you can use the filter
function to narrow down your results. Once you have a list of topics you are
interested in, you can start using Quora to research them.
To help you find good topics to follow, you can set up your
email notifications and track the number of upvotes and comments you get. You
can even create a Quora tracking sheet as a Google spreadsheet. This will allow
you to track everything about your questions and answers. You can audit it weekly,
monthly, or yearly.
When it comes to selecting topics, you should choose the
ones that are most relevant to your industry. For example, if you run a local
bakery, you can use Quora to position yourself as an expert in the baking
industry. That way, you can provide valuable insights to those in the industry,
while also establishing your credibility.
Besides being able to answer questions, you can also create
campaigns to promote your own content. By creating a campaign, you can add your
own name and credentials to the question, as well as links to your main social
accounts, blog, or website. And if you want, you can also tag other users to
participate in your answer thread.
You can also track the impact of your answers. This can give
you a better understanding of your marketing strategy. With the Quora tracking
sheet, you can see how many upvotes and comments you receive, as well as how
many people clicked on your link. Your answers can also be saved to drafts for
later posting. You can add images and links to your bio and main social
profiles, and you can tag other users to share your answers.
Another useful tool for Quora marketers is the ability to
request community reviews. These can include links to your website,
testimonials from your customers, and social proof. They can be added to your
profile so that others can make an informed decision about whether to invest in
your company.
