Do you want to invest effectively on Instagram? You don't have 36 solutions. You must develop a professional profile worthy of the name. Everything must be thought of as your name, your photo, your description (150 characters), etc. The majority of people who visit business profiles are not yet subscribers. They are seduced by your bio and your profile. This is the first thing that can convince them to subscribe or not.
If you have a website, do not hesitate to place your URL on your profile. Take care to put a clickable link. If you have a professional account, you have the possibility of putting other additional information there, namely your contact details, your type of activity, or even your location.
Offer exclusive content on your Instagram account
To earn the trust, loyalty, and attention of your community, you must offer content that is exclusive to them while ensuring quality. Do not hesitate to launch specific advertising campaigns on your products. You can also present the steps for using them. As much as possible, offer promotions and special offers.
Using a mix of photos, videos and stories are recommended. At all times, you need to offer unique and targeted content. You can focus more on tutorials, educational publications, quotes, and highlighting your products and content with hashtags. They are better appreciated by users.
Storytelling through photos and videos
We know that we cannot resist a photo or a video, especially if they are attractive. They are impactful and appeal more than the text. They are more accessible and more fun. " Show, don't tell ", that's how we say it in marketing. Pictures are said to be worth more than words. In addition, human beings retain about 80% of what they see since the information best received by the brain is that which is non-verbal.
Photo and video storytelling attract more than texts. He is there to sell, not the product, but the story, the emotion. In short, the brand image.
The purchase of followers and likes to start effectively on Instagram
Another equally effective alternative: buy Instagram likes. What are the advantages? This allows you to quickly build a reputation from your start on the social network. You will quickly maximize your income by optimizing your visibility. You won't need to dabble in different marketing strategies to acquire followers, and you'll free up more time for other more important tasks.
As it is not easy to face increasingly tough competition, these little tricks save you time and energy. By being effective, they allow you to move forward faster than you planned. How? All you have to do is determine your needs and go to dedicated platforms.
The influence marketing strategy, a technique that has all its interest on Instagram
Influencer marketing has become a very important lever in a company's visibility optimization strategies. It is about relying on the recommendations of influencers. They become in a way the ambassador of the brand. However, influencers do not really position themselves as ambassadors. Rather, they act as brand prescribers. It can also be about working with blog owners.
If before, influencers worked on a dedicated forum, now they enjoy star status and are followed by many followers. Popular, they can allow a strong virality of advertising campaigns.