YouTube is the world's most popular video-sharing website
and social networking platform. It was launched in February 2005 by Steve Chen,
Chad Hurley and Jawed Karim and is owned by Google. It allows users to post and
view videos, and it also enables them to leave comments about the content
they've watched.
YouTube has become a great way for people to share their
favourite clips and jokes. It's also become a huge marketing tool for many
companies. In fact, a recent survey found that more than 8 out of 10 marketers
use YouTube to promote their business. However, there are several common
mistakes that marketers can make that could have a negative impact on their
campaigns.
The best way to get results from YouTube is to adhere to
standard best practices, which are discussed below. This will help you build
your YouTube channel and generate high-quality leads, brand awareness, thought
leadership, and sales.
Create a YouTube playlist to save videos for later watching.
Like Facebook's "Save for Later" feature, you can create a YouTube
playlist to keep your favorite videos on hand for when you need them most.
Watching a video is easy on YouTube, and you can even play a
video in the background while you work on other tasks. Just press the Play
button, and the video will stream to your computer or mobile device.
You can also use the Search function on YouTube to find
specific clips, and it's also easy to browse popular or trending videos. You
can also watch movies and TV shows, as well as a variety of other types of
footage on YouTube.
Subscribe to a channel and follow vloggers (video bloggers)
or other celebrities you enjoy.
YouTube is a great space for teens to discover their
favourites and connect with others, but it's important to be aware of what
you're sharing on this site. Some young users may be tempted to post material
that is illegal or inappropriate.
Despite this, there are ways to prevent this and ensure your
kids aren't exposing themselves to dangerous materials on YouTube. For example,
you can opt for a kids' version of the service called YouTube Kids, which uses
filters and algorithms to select the most appropriate videos for your child's
age group.
Advertisers are a huge source of revenue for YouTube, and
the site is constantly trying to make sure it doesn't overwhelm people with
ads. This is done in part by showing people ads that match their demographic
groups, interests, and ad-views from previous videos they've watched.
