One of the newest trends to hit the internet is TikTok dance
challenges. These dances require short, simple movements and have the potential
to go viral. This can be beneficial for content creators and brands that want
to create a buzz with their audience. The trend has gained popularity with
users and celebrities alike.
Despite the fact that TikTok is growing and outpacing other
social media platforms, it isn't without its share of glitches and problems.
For example, there has been a lot of controversy over plagiarism. Specifically,
there was a case where a 14-year-old artist named Jalaiah Harmon created a
dance routine for TikTok, but was not credited. Consequently, the creators of
other dance routines weren't given credit. However, it seems like the trend has
finally hit its stride.
Several major TikTok talents have jumped on the bandwagon.
Charli D'Amelio and Jalaiah are examples. In fact, D'Amelio has made a duet
with Jalaiah for her TikTok challenge. As of now, the song has gathered 9.5
million likes and 360,000 comments.
But before the Renegade Challenge hit, TikTok was already a
hit with lip-syncing videos. With a few simple steps, creators could create
videos of their favorite songs. A simple timer and camera would set the user to
make the same move as the original. Whether the choreography is perfect or not,
the end result is usually the same.
While some of these videos received millions of views, there
were also complaints that the videos were stealing other people's dances.
Critics said that the artists didn't have the rights to the dances, and the
creators didn't get credit for the work. Ultimately, the Renegade Challenge led
to a larger discussion about TikTok and the use of dances.
Another challenge that has taken off on TikTok is the
"Supalonely" dance. It is set to a song by New Zealand singer BENEE.
Many of the TikTok creators took part in this challenge, including popular
influencers such as Addison Rae. Several celebrities have also participated in
the challenge, such as Tony Lopez.
There are several other dance challenges on TikTok. For
instance, the Stay challenge features a simple build-up and a comical butt
shake when the beat drops. The music video for the challenge has accumulated
8.6 million likes. Some of the artists who participated in the challenge
include Justin Bieber and The Kid LAROI.
There are several other ways to promote your own innovation.
You can also find new ways to interact with your fans. Consider sharing
informative content that aligns with TikTok's format. And if you want to
promote your brand, consider implementing a branded hashtag challenge. When
followers follow your hashtag, they'll see your posts in their feed. If they
like your content, they'll engage with you.
