One of the largest and most engaging social platforms worldwide is Instagram. As a core part of Meta's family of apps, Instagram plays an integral role in the company's overall business. However, gaining detailed insight into its individual perfor...

A leading social media platform has released a new guide focused on helping businesses and creators get the most out of one of its advertising options. The Promote feature allows users to boost the reach of their existing content through paid prom...

LinkedIn has introduced a new verification process aimed at recruiters using the platform. This move is designed to combat an ongoing issue - misleading job postings and scam pitches that erode trust. As the leading professional networking site wi...

Meta has introduced some exciting new features to enhance the messaging experience on their platform. Shared albums allow group chat members to collaborate visually by creating collections of photos and videos that everyone can contribute to. No l...

Threads has announced plans to significantly expand access to its platform through the release of a new application programming interface (API). The move is aimed at allowing brands, community managers, and other third-party services deeper integr...

Threads, the social media platform owned by Meta, recently made an interesting change to how it displays trending discussions on the network. The company began highlighting "Trending Topics" to draw users' attention to conversations around live ev...

When the FTC first launched its case against Meta in 2020, it claimed the company had engaged in anti-competitive practices by acquiring Instagram and WhatsApp to eliminate potential rivals. The FTC argued that these acquisitions were part of Meta...

Facebook launched a secret project in 2016 to analyze Snapchat user data without consent. Codenamed "Ghostbusters", the program aimed to intercept encrypted Snapchat traffic using their Onavo VPN app which would have allowed Facebook to see in-app...

As misinformation and toxic content continue to plague social media, some experts argue that a subscription model may help address these growing problems. While advertising has long driven the "free" nature of these platforms, that model has unint...

In today's digital world, social media is constantly evolving. New forms of content and personalities emerge nearly every day. For years now, human "influencers" have dominated platforms like Instagram and YouTube by attracting huge followings and...