As one of the largest social media platforms in the world, Instagram is constantly exploring new ways to meet the evolving needs of its over one billion active users. A major focus of ongoing development is finding the right balance between public...

Snapchat is giving its users more ways to freely express themselves and tell visual stories with friends through new creative tools. At a time when social media platforms are increasingly leveraging artificial intelligence, Snapchat is no exceptio...

YouTube continues bolstering their support for creators by introducing new subscription perks. Their latest addition, Members Only Shorts, provides an exclusive way for creators to engage their paying member community through short-form video.As t...

Elon Musk, the new owner of X, has announced a new way for some users to get free verification on the platform. In a recent tweet, Musk stated that any account with over 2,500 followers who have paid for a subscription to X will receive the X Prem...

LinkedIn is testing a new video feature that could significantly expand the way users engage with content on the platform. In a recent limited rollout, LinkedIn introduced a dedicated video tab allowing members to view short video clips in a verti...

Social media platforms are continually looking for ways to enhance the ways users can connect and communicate on their networks. X, one of the leading platforms, recently announced an expansion of their group chat functionality that will allow for...

LinkedIn has been testing out messaging capabilities directly on company pages over the past year. This allowed some brands to message with visitors directly through their LinkedIn profile. Now they are expanding this feature to all businesses.Com...

When X first launched its conversational AI tool Grok last year, the platform made the decision to limit its initial availability primarily to subscribers of the most premium subscription tier. This restricted early access to only a small fraction...

LinkedIn has introduced an improved way for marketers to measure the performance of advertising campaigns on the platform. The new dynamic UTM parameter feature allows for more flexible and automated tracking of campaign traffic and outcomes.Previ...

Instagram has been testing a new way for users to comment on specific images within carousel posts. Carousels allow users to share multiple photos or videos as one post, and they've become an increasingly popular format on the platform. However, c...