One of the newest trends to hit the internet is TikTok dance challenges. These dances require short, simple movements and have the potential to go viral. This can be beneficial for content creators and brands that want to create a buzz with their audience. The trend has gained popularity with users and celebrities alike.
Despite the fact that TikTok is growing and outpacing other social media platforms, it isn't without its share of glitches and problems. For example, there has been a lot of controversy over plagiarism. Specifically, there was a case where a 14-year-old artist named Jalaiah Harmon created a dance routine for TikTok, but was not credited. Consequently, the creators of other dance routines weren't given credit. However, it seems like the trend has finally hit its stride.
Several major TikTok talents have jumped on the bandwagon. Charli D'Amelio and Jalaiah are examples. In fact, D'Amelio has made a duet with Jalaiah for her TikTok challenge. As of now, the song has gathered 9.5 million likes and 360,000 comments.
But before the Renegade Challenge hit, TikTok was already a hit with lip-syncing videos. With a few simple steps, creators could create videos of their favorite songs. A simple timer and camera would set the user to make the same move as the original. Whether the choreography is perfect or not, the end result is usually the same.
While some of these videos received millions of views, there were also complaints that the videos were stealing other people's dances. Critics said that the artists didn't have the rights to the dances, and the creators didn't get credit for the work. Ultimately, the Renegade Challenge led to a larger discussion about TikTok and the use of dances.
Another challenge that has taken off on TikTok is the "Supalonely" dance. It is set to a song by New Zealand singer BENEE. Many of the TikTok creators took part in this challenge, including popular influencers such as Addison Rae. Several celebrities have also participated in the challenge, such as Tony Lopez.
There are several other dance challenges on TikTok. For instance, the Stay challenge features a simple build-up and a comical butt shake when the beat drops. The music video for the challenge has accumulated 8.6 million likes. Some of the artists who participated in the challenge include Justin Bieber and The Kid LAROI.
There are several other ways to promote your own innovation. You can also find new ways to interact with your fans. Consider sharing informative content that aligns with TikTok's format. And if you want to promote your brand, consider implementing a branded hashtag challenge. When followers follow your hashtag, they'll see your posts in their feed. If they like your content, they'll engage with you.